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Colin Kaepernick Just Launched a SPAC Focused on Social Justice

How’s this for irony: NFL great Colin Kaepernick is worth more without the league than if he had never been locked out. Kaepernick’s value as a cultural influencer, educator, brand…

Why I created the ProSocial Valuation Service

Recently, I’ve been interviewed by several podcasters as well as several authors about why I created the ProSocial Valuation Service. Here’s the gist of my answers. I started the ProSocial…

BlackRock CEO Larry Fink Says Corporations Must Issue Environmental and Social ROI Reports, Alongside Financial Reports

“Climate risk is investment risk,” wrote BlackRock CEO Larry Fink in his 2020 letter to shareholders. A couple of years after I started IEG, two major events occurred which put…

The Upside of ProSocial Activation

I recently conducted a Sponsor Summit for about 60 partners of @ArtsQuest, producer of more than dozen festivals including Bethlehem Musikfest (musikfest.org/), the country’s largest free music festival and developer…

Valuing Natural Capital: PSV’s Take on Parks and Green Space

Look at most city budgets and you see core assets, such as parks and green space, treated as a cost. Because green space is not a profit center, we overlook…

From Fundraising to Hands-On Solutions: ProSocial Initiatives in Sports and Entertainment

Pop icons, sports organizations, festival impresarios, athletes and celebrities have been using their reach and influence to raise money for social good for more than five decades. Today’s programs go…

Current Ways of Measuring Good are Broken

The decisions we make depend on what we measure, how good our measurements are and how well our measures are understood. If our measurements are flawed, decisions will be distorted. Currently, the metrics on which we currently base assessments of organizations and programs deigned to create social progress, are broken.

How Good Amplifies the Value of Any Partnership

Businesses that mean more, make more.

And sponsors which dedicate a portion of their activation budget to improving people and planet, almost always out-perform sponsors without a purpose-based overlay.

Purpose can take many forms—breaking down barriers for disabled athletes and normalizing views on disabled sport, combatting childhood obesity, empowering disadvantaged communities, and much more.

Tipping Point: Good is the New Black

The Market for Good Is Skyrocketing. Values are shifting. It is no longer enough to be the best in the world, organizations must now also be best for the world.

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